SGIA Archives - LMNS - Print Industry Support https://www.lmns.nl/tag/sgia/ Connecting the Dots, Joining the Elements Fri, 12 Apr 2019 22:44:04 +0000 en hourly 1 https://i0.wp.com/www.lmns.nl/wp-content/uploads/2015/05/cropped-150501_lmns_logo.png?fit=32%2C32&ssl=1 SGIA Archives - LMNS - Print Industry Support https://www.lmns.nl/tag/sgia/ 32 32 104926376 Who is the Customer? https://www.lmns.nl/2016/02/17/who-is-the-customer/ Wed, 17 Feb 2016 12:11:22 +0000 https://www.lmns.nl/?p=6190 Print designers may focus on creativity and less on technical implications, while suppliers push technical USPs. Is there a disconnect? How does it impact customer relationships?

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